Portal de Caravaca de la Cruz
www.portaldecaravaca.com
The Community is finalizing a Master Plan and an Action Plan that will include more than a hundred performances for the Jubilee Year
It is expected to receive about two million visitors in 2017, which will revitalize economic development within the region
The Government of the Region of Murcia today hosted a panel of experts in which five professionals from all over Spain, specialized in the tourism sector, exchanged views on how to convert the Way of the Cross of Caravaca and the Jubilee Year in a project concerning .
The Minister of Economic Development, Tourism and Employment Development, Juan Hernandez, explained that it is "seize the professional experience and knowledge of those who have already designed projects of this type, such as the definition of the Camino de Santiago".
Experts from Madrid, Catalonia, Galicia and Murcia, who visited yesterday Caravaca de la Cruz hand Sister of the Brotherhood of the Holy Veracruz, have valued religious and heritage qualities of the destination and stressed the importance of developing a cross-regional strategy to make the Way in a transformer project, both for generating wealth and employment, as well as cultural and gastronomic positioning for the Region or reference in tourism innovation.
In this regard, the head of Tourism said "the Way of the Cross was born with an innovative clear vocation, both in management and experience of the pilgrim. So we told, among other experts, with Antonio Lopez de Avila, president of the State Society of innovation and Tourism, who has much to contribute on how innovation and new technologies applied to the tourism sector have resulted in successful projects. "
Members who participated today in the table are experts in addition to the president, Mario Crecente, specializing in economic interventions that participated in the launch of El Camino de Santiago architect State Society of Innovation and Tourism;
Antonio Nicolau, expert in asset management;
Wandosell Javier, Murcia creative who has worked in major international advertising agencies;
and Sarvisé Pascual, head of area Turespaña Tourist Products.
They were accompanied by the director and the coordinator of the worktable, Iñaki Gaztelumendi.
In addition, personal interviews with Monsignor Jose Jaime Brosel, in charge of Tourism Vatican, Jose Paz, the Galician Tourism Agency will continue, and Jose Gonzalez Rivera, of the World Tourism Organization, who "have not been able to attend the table today difficulties in their agenda, but they have expressed interest in participating actively in the project definition of the way ".
The conclusions of the panel of experts will be incorporated into the Master Plan, which will mark the strategic lines of the Way of the Cross of Caravaca "beyond the Jubilee Year, as it is a project conceived in the medium and long term."
"The Way of the Cross is a key product in the strategy seasonality of tourism we conducted from the government. In the Jubilee Year we hope to reach two million visitors, surpassing the million and a half of 2010, and seize the opportunity to show the world the variety of products offered by our region 365 days a year, "the head of Tourism.
Source: CARM
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