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Portal de Caravaca de la Cruz

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They install the new smart pedestrian tourist signage in Caravaca to bring information closer to the visitor immediately (30/07/2020)

With a global budget of 62,472 euros, this project was approved in the 2014-2020 Leader call and the funding comes from the European Rural Development Fund (EAFRD) and the Ministry of Water, Agriculture, Livestock and Fisheries of the Government of the Region of Murcia The new tourist facilities are made up of 23 signs, with a total of 80 labeled signs, which include buildings, museums, monuments, hotels and other places and buildings of interest The intelligent information system includes, in addition to the installation of physical signage, the Inventrip application, which is a completely free application, through which visitors can obtain information from their mobile devices through a QR code 0.

The new pedestrian tourist signage with intelligent information has begun to be installed this week in the streets of the old town of Caravaca de la Cruz and nearby, with the double objective of renewing the previous milestones, already obsolete and insufficient, and offering visitors All the information immediately thanks to the application of new technologies, giving a more current and functional image of this equipment. "In order for the visitor who enjoys walking or strolling through the old town of Caravaca to know at all times what to see and how to get there, this project has been carried out, which is physically based on forged signs, in accordance with the monumental environment and with its own entity, "explained the Councilor for Tourism, José Carlos Gómez, who stressed that it is about promoting cultural tourism to take advantage of its potential as an instrument of social and economic development. The project includes the installation of 23 signs, made up of a total of 80 signs, with the buildings, museums, monuments, hotels and other places and buildings of interest labeled.

It also contemplates the replacement of 11 old signs and other urban elements in disuse, which, in addition to offering insufficient information, sometimes erroneous or non-existent, spoil the environment due to its poor condition and dirt. With a global budget of 62,472 euros, this project was approved in the Leader call for aid for the 2014-2020 programming period.

Funding for aid from the Rural Development Program comes from the European Rural Development Fund (EAFRD), which contributes 63 percent of the amount, and from the Ministry of Water, Agriculture, Livestock and Fisheries of the Government of the Region of Murcia, which co-finances the remaining 27 percent. The Inventrip Application with all the information on the mobile The intelligent information system includes, in addition to the installation of physical signage, the registration of Caravaca de la Cruz in the Inventrip application, which is completely free, through which visitors can obtain information through the QR code that appears on the different landmarks that have been distributed throughout the municipality, in places such as Plaza del Arco, Calle Mayor or the beginning of Gran Vía. In this sense, the Councilor for Tourism stressed that "we are aware of the tourist potential of our city, as well as the need to adapt to new technologies and the digitization of the sector so that any tourist can obtain all the information on Caravaca and all the possibilities that our city offers, just through an application on the mobile or tablet.

" Discovering Caravaca de la Cruz thanks to smart tourist signage is easy through three simple steps with your mobile: download the inventrip application (for iPhone and Android), activate Bluetooth and search for the tourist sign with the logos.

This application offers information that will be completed and improved in the coming weeks, updating it with activities, parties, events and any other act that the municipality hosts.

Source: Ayuntamiento de Caravaca de la Cruz

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